Roca, the Spanish sanitary-ware manufacturing company has opened its new flagship showroom space at Imperial Wharf, close to Chelsea Harbour in London. It’s a surprisingly dynamic and undulating gallery space in London, where their products are displayed in a customized space.
Designed by Zaha Hadid architects, it takes the “power of water as a transforming element” as its inspiration.
The architects of Zaha Hadid described the space as the place “where a fluid architectural space meets innovative Roca products“. Contemporary plastic furniture and ceiling elements adorn the spaces, creating a futuristic look. The Roca London Gallery consists of a single floor measuring 1,100m2 as it’s intended to be more than a display space. It will host a wide range of activities such as exhibitions, meetings, presentations, seminars and debates. The London gallery joins other Roca hubs in Barcelona, Madrid and Lisbon. Brillant and inspired!